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Kuji shops · Operations prep

Kuji shop going online: plan operations first

If you already sell kuji in store, selling online is a chance to show the same products to more customers. But online brings work your store didn't have, such as shipping and customer inquiries. Before building a site, decide who will take on which tasks.

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1. Decide where to sell first

If most of your customers come to the store, speeding up on-site sales with a kiosk may come first; if many are far away, an online site may come first. If you run both channels, decide whether to sell the same boards on both or split them by channel.

  • Whether customers mostly visit the store or also come from far away
  • Which channel to start with: store or online
  • Whether to sell the same boards on both channels or split them
  • Store opening hours and online sales hours

2. Decide how often to change boards and how to prepare products

Online, traffic often spikes when a new board opens. Once you decide how many boards to open each month, who prepares product photos and descriptions, and whether to use scheduled sales, the scope of admin features you need becomes clear.

  • Number of new boards per month and their sales periods
  • Who prepares product photos and descriptions
  • Whether you need scheduled sales and launch notifications
  • When to close boards that haven't sold out

3. Decide who handles prize pickup and shipping

Prizes won online have to be packed and shipped. Offering store pickup as well can reduce the shipping load, but you need a process for checking pickup codes and preventing duplicate pickups. Set combined shipping rules and storage periods based on how many shipments you can handle per day.

  • Who handles shipping and how many orders they can process per day
  • Whether to offer store pickup and how to verify it
  • Combined shipping and storage period rules
  • Damage and misdelivery claims and exchanges

4. Prepare for customer inquiries and set operating policies

Payment, shipping, and refund inquiries peak right after launch. Decide who answers and how quickly, and post policies such as cancellations, refunds, and storage periods on the site in advance. The registrations, filings, and product rights that apply to your sales structure should be confirmed by the operator with the relevant authorities and professionals, then reflected in the launch scope.

  • Inquiry channels, who answers, and response times
  • Cancellation, refund, and storage period policies
  • Displaying operator information and contact details
  • Logging first-week inquiries and refining policies

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